Darnitsa Pharmaceutical Company got a new Head of Commercial Department. Roman Verenich, an experienced manager whose career in big business has been successfully developing for more than 20 years, became the new Head of Commercial Department.
According to the company’s press service, Roman studied at the Ostroh Academy and later worked for more than 15 years in management positions at the American multinational Procter&Gamble. There he was responsible for the introduction and development of market strategies and controlled the launch of new brands in Europe at the regional level. Roman Verenich is also familiar with the specifics of pharmaceutical markets, as for some time he was responsible for trade marketing and sales in the pharmaceutical and personal care sectors.
For the last 6 years Roman Verenich worked as the General Director of Savservice, which is the official distributor of more than 75 brands in the FMCG sector on a full-cycle basis throughout Ukraine.
“Despite the crisis, commerce remains the main driver for strengthening cross-national ties and ensuring financial stability of the country. I am pleased that I can help this process in the pharmaceutical industry, which is one of the most innovative and promising sectors of the Ukrainian economy,” said Roman Verenich.
